China Web Design
“website cannot be found on foreign search engines”
DO YOU GET THOSE TYPE OF SPAM MESSAGES ABOUT SEO?
“I am Dr. xxx and I work for Multilingual Search Engine Optimization Inc. in Washington DC ( Tel: xxx- I would like to speak with the person in charge of your international clientele. Who is my contact? Who should I speak to??
In fact, after visiting http://www.mkt-china.com , I have noticed that your website cannot be found on foreign search engines (I tested it on Hispanic search engines, German search engines, Asian search engines, etc.) Our company is specialized in multilingual search engine promotions in 28 languages . From the Japanese Google to the German Yahoo, from the AOL in Spanish to the MSN in Chinese, we can show you how to develop a true international online presence by promoting your website on foreign search engines.
Let us show you how to develop a presence on the multilingual web without having to translate your website: It is not necessary to translate your website in order to submit to foreign search engines, however, you need to have at least 1 page in Japanese optimized with Japanese keywords and meta tags in order to submit to Japanese search engines, at least 1 page in Spanish optimized with Spanish keywords in order to submit to Hispanic search engines and so on…
I strongly suggest that you watch our online presentation which will explains clearly how to get top rankings on foreign search engines with only 1 entry page per language (click on the following link or copy-paste it into your web browser): http://www.xxx.net/demo
From the Japanese Google to the German Yahoo, from the AOL in Spanish to the MSN in Chinese, get users to find your website when searching with YOUR KEYWORDS in their Native language.
Please call me at xxx or email me and let’s work on giving your website the true international exposure which it deserves to have with foreign native online users!! Regards”
IF YOU WANT REAL ASSISTANCE TO IMPROVE YOUR CHINESE LISTINGS YOU BETTER CONTACT US!!!
Internet marketing service gets recognition
TV audience will always change channels during the lengthy commercial break, so, how on earth could the internet make people accept commercial information willingly? Internet marketing expert Liu Dongming has once stated that China’s internet marketing was lack of various modes, but now, things are changing silently.
“Suddenly, internet ads become not so hateful.” Bian Zeheng, 28, working in Beijing, is a loyal user of online video and usually enjoys music video on major video websites. She said, “One year ago, when I watched online videos, I had to spend 10-odd minutes on waiting for the cinema advertising to pass, but now, on most online video websites, only when you pause the video will the ad appear.”
More importantly, thanks to the rapid development of internet technologies, the value of internet marketing is now improving, so users can have comparatively good using experience and accept the internet marketing in an undisturbed condition.” On the other hand, enterprises could evaluate their products and the future purchasing trend of consumers with new marketing methods like internet survey and online data analysis. Because of the huge cost advantage compared with the traditional offline methods, these new marketing methods become popular with more and more enterprises.
Large companies: Online marketing is still making progress
The “online torch relay” jointly launched by Coca Cola and Tencent was seen as one of the most successful internet marketing cases. Once the user won the qualification of online torch relay, an unlightened icon will appear beside their QQ faces. If they successfully invited other users to participate in the activity, the icon will be lightened. In a short period of 40 days since March 2008, the activity attracted 40 million people to attend, 120,000 people per second in average.
Same with Coca Cola, the internet marketing has now become the new battle field of brand development of many large companies. Compared with the single product sales, they prefer to improve their brand reputation and realize long-lasting customer relationship with internet transmission methods. Considering that in the Chinese netizen age structure, people from 18 to 24 take up the largest proportion (till the end of June 2008, and the proportion is 30.3 percent), creativity and interactivity have become the key words of the internet marketing implementation of large companies. They carry out product placement marketing with games and videos, or interactive marketing with community websites.
On the other hand, for large companies, internet marketing is now becoming their new source of commercial data. Guerlain, Lancome and other top cosmetics websites got a large amount of key data like consumers’ region distribution and income level by means of lucky draw of trial products, P&G got data analysis the consumers’ purchasing of high-end consumables through Taobao, and Philips and Google cooperated in the first trial of integrated marketing in China. Lu Fang, Senior Marketing Manager of Philips (the Greater China) stated that the free website analyzing tool of Google could provide detailed data for companies, help them know the activities on and demands for their websites, including the pages from which the users log on Philips’ website and on which they log off, or on which they stay for a longest time. With these data, Philips can clearly know the interest concentration of customers and conduct consequent adjustment and control.
Small companies: Make every cent count
Two years ago, clients in the customer database of Shandong Qingzhou Weijin Stainless Steel Equipment Co., Ltd., were mostly from the North China, without even one from the South China. While in 2008, the largest order of this company was from Japan. The General Manager Ren Xinguo stated that the rapid business development was closely related with the promotion on the platform of Baidu. “Traditional methods are seriously restricted by region and time, while for SMEs, it is very important to choose the quickest and most effective marketing method.”
Compared with large companies, SMEs like Weijin Stainless Steel Equipment Co., Ltd. pay more attention to the effect and return rate of the internet marketing. They quite need to spend the cost on places which can best present its value through right choice, precise match and control and management with emphasis on effect. President Dai Lvxian of Guangdong Marketing Academy pointed out that in order to help SMEs deal with the impact of the international financial crisis, the internet marketing innovation had become the key promotion project of the SME department of Guangdong province in 2009.
For a long time, the internet marketing method of the Chinese SMEs is restricted to be the application of search engine, while with the deepening of their knowledge of the internet marketing, they pay more attention to the analysis, optimization, and improvement of ad effects, and the optimization of their websites with various analyzing tools.
In the meantime, these SMEs incapable of ad launch on large portals have begun to carry out oriented public-praise marketing, like blog marketing, with the interactivity of the internet. By the end of 2008, the total number o blogs in China has reach 107 million. Experts stated that with the present search engine weight advantage of the blog providers, the useful information issued by SMEs can accept a great deal of attention of the numerous users more easily, and the probability of directly bring potential users also increases rapidly.
By Chen Jing
Your Website in Chinese
MKT is here to help you with online marketing and web design for your website. You tell us the goals you want to reach with your website and we’ll give you honest input to lead you on the right path to success.
We specialize in web design and online marketing, especially search engine optimization, for websites targeting the Chinese market.
We help you with online marketing and web design for your website. You tell us the goals you want to reach with your website and we’ll give you honest input to lead you on the right path to success.
We specialize in web design and online marketing, especially search engine optimization, for websites targeting the Chinese market. Helping you to develop your website is not just about making a webpage that’s nice to look at. We like to focus on the ‘brains’ of your website too, which means making it search-engine and user friendly so that people are directed to your website for the products and/or services your website offers.
We offer crucial web design and marketing advice specific to your market sector while maintaining focus on the Chinese culture and preferences. This step is especially important since the success of your online webpage is incumbent upon your ability to make your products and or services attractive to customers in the Chinese market.
After we have created your website, we can establish links and advertisement on our own existing online portals about China – mkt-china.com (more than 150,000 visitors per month) – to your website, offering you a strong initial marketing platform from which your website can grow.
We build up multi-language websites and you can choose to have your website in Chinese, English, German or any other language, which is important to reach your target group.
The Website for China Web Design
Domain China is a professional website design service provider. This is their website in China.
MKT has moved office
Hello everyone,
Please notes that MKT has moved office as belowing:
MKT Co.,Ltd.
Putuo District, Shanghai China
Tel: +86 (0)21 6095 5225
Fax: +86 (0)21 6095 5226
Cell: +86 (0)13524667082
Web: www.mkt-china.com
最好的搜索引擎优化工具就是搜索引擎本身！
搜索引擎优化是搜索引擎营销的组成部分，搜索引擎优化现在受到很大关注，因此如何了解和评估一个网站的搜索引擎优化状况也就成了一个热门的话题，相应地，那些用来检验网站搜索引擎优化状况的各种“搜索引擎优化工具”也成为被关注的对象。现在出现了多种搜索引擎优化工具，其主要功能包括：检查网站链接数量、网站被搜索引擎收录网页数量、网站的PR值等等。但实际上，任何一种搜索引擎优化工具都不能完全反映所有的搜索引擎优化问题，只能在一定范围内反映出某些指标的状况，这是因为每个搜索引擎对网页的索引和排名算法不同，而且搜索引擎的算法也不不断变化之中。那么，什么样的搜索引擎优化工具才最有效呢？
新竞争力网络营销管理顾问的专业研究报告《B2B电子商务网站诊断研究报告》中，有一个专题是关于电子商务网站的搜索引擎优化状况的调查。在这项调查中，对国内130家B2B电子商务网站的搜索引擎优化状况进行了全面调查，其中所采用的最有价值的搜索引擎优化诊断工具正是搜索引擎本身！其实道理很简单，之所以应用搜索引擎优化工具的目的，就是为了检验一个网站对搜索引擎的友好程度及其可能获得的搜索排名效果，而通过搜索引擎的检索直接就获得了这些相应的信息！
在前一段时间，我们团队还一直在考虑，究竟有哪些最有价值的搜索引擎优化工具，并且也对国内外部分搜索引擎优化工具（软件）进行了试用，总是觉得没有满足真正的需求，许多重要的信息无法通过这些所谓的优化工具和软件中表现出来，或者获得的信息并不能满足研究网站搜索引擎优化状况的需要。对大量网站的搜索引擎优化问题进行分析之后，才恍然大悟：用搜索引擎检验网站的搜索引擎优化状况是最直接、最有效的方式，因为搜索检索结果可以带给我们大量有价值的信息！还有什么工具能比网站在搜索引擎检索结果中的真实表现更有说服力呢？？？
Mover大谈SEO标准
我发现自己渐渐喜欢做SEO，可能是因为自己喜欢指指点点，而SEO恰好是指指点点的工作。幸好大部分人还是希望自己的网站能变得越来越规范，愿意听从一些意见。我才有了今天的这个职务。
有时我在想，如果让我去指点一个人有错误的时候，我想是我指点不了的。人人都有自己的标准，何况我本身的问题就有很多。我怎么有这等权利去指点别人的不好呢？唯有那完美的上帝可以道明这些，因为上帝的标准是唯一的。
同样，我们做优化也是要有标准的，如常用到的W3C的标准。但我说的标准并不是指这些，因为这些是最基本的标准。就像上帝给我们的标准“爱”一样。我们必需保证网站HTML、CSS、Javascript是没有错误的，被公认为合乎标准的。这好比我们的穿着，穿什么好看就不说，至少我们不能穿成丐邦的样子吧？我曾见到有许多的网站因为标签未闭合，导致页面显示不正常，甚至出现HTML暴露的现象。这些最基本的东西都不能做好，那网站还有什么价值可说呢？这是衣着问题，我们的健康问题呢？让一个人去做国家运动员，一检查全身是病。他还能赢得比赛吗？一个程序写得很杂乱、架构不合理、结构不清晰的网站，不但不便于升级维护，同时必然会出现网站访问速度变慢的现象。所以检查网站源代码，也是我们做优化的一份重要工作。有人马上要站起来说，我不会代码，但我一样做SEO做得很好。我想你说的也是对的。但我只能说你不能做到最好。你的体力不够，跑不远的。体力好的人，很快可以赶上你。不过，只要拿出你的激情 来，你一定可以做到！
言归正传，我想谈谈做好SEO的标准。一个标准的建立，我想一定不是个人行为。往往是一个公共组织，有先见的一群人，或者一种人们共同的习惯形成的公认的规范。我说的SEO的标准，也是取之于民的。人都有一个共同的习惯，对美好的东西的追求。作为一个网站，用户所认为的美好有哪些呢？据对计算机软件用户的调查，70%的用户不喜欢使用界面不友好的软件，20%的用户喜欢功能单一的软件，10%用户是在研究用户的需求的。有人说SEO是做给搜索引擎看的。我想最终的目的是做给用户看的，要让人知道我们的网站是最好的。如果不明白SEO的目的，就不知道SEO的标准。所以我说，SEO的标准，就是以简洁清楚、人性化、实用性与娱乐性，兼以人为本的优化原则。
有许多人在盲目的追求SEO的效果，严重堆砌标题、关键字及描述内容，而不考虑内容的可读性。这是一种急功近利的方式。在短期来看，似乎效果很明显，但长期来看是不利于的网站发展的。我希望想优化网站的客户，一定不要进入排名的误区。这是不明智的选择。排名提高了并不意味着你的用户就会增多，可能会有暂时的流量，但能保证留住你的客户吗？今天你的网站排名超过了你的竞争对手，明天能吗？可能你的竞争对手早就想到如何留住客户，抢先一步留住了从你的网站上跳到他们网站的客户。而他们的客户可能看到你的站点后，再也不想来了。
如果你是一个有远见的管理者，请你务必要认真的考量、分析你的网站问题。可能你会说我不是专家如何做到呢？恰恰相反，越是不会的人，越具有专家的资格。因为软件、网站并不是只给那些高手用的，反而是把那些什么都不懂的人作为目标客户的。从联想的柳传志到阿里巴巴的马云，他们哪一个是IT专家呢，论计算机水平 可能还不及你的水平。但他们却是成功的IT专家。如果你也处处以你的用户为标准，我想你也一定是个潜在专家。
回到搜索引擎优化，留下最后几句话。你的网站只要合乎以上的原则，长期下去，你的站点将会得到更多用户的青睐。愿不久的将来，在这个创新层出不穷的IT时代，你也是一位在互联网上颇有名气的贡献者。
China SEO实例现象：发现影响SEO效果的重要因素
这是我半小时之前的发表在博客上的文章，即刻显示在Google搜索引擎上面。通过观察，你能发现影响Google搜索引擎SEO效果的几个重要因素吗?
Website Design:How to redesign your website for perfect?
Please Read on to learn How to redesign your website, as well as why website redesigning may be of importance to your website.
Who is it the Most Suitable For?
There is no doubt that a website redesign can be suitable for just about anybody. It is probably the most suitable for a company or business that is looking to improve their success. It is also suitable for a company that is looking to get the best results out of website promotion or website optimization. Of course, if you just have a website which can use some readjustments, considering a new website design can be a very good choice for you.
Why is the Best Website Designing Important?
There are a number of different reasons why making sure your website experiences the best website designing can be very important to its overall success. The reasons are as follows:
It can improve your websites overall appeal to anyone, through some of the best website graphics and styles. Website promotion can be a whole lot more effective, due to the new appeal of your website. It can help you pick out some of the best wording for your website, in order to make sure that your website optimization is top notch. Why Can Website Redesigning Be Important For a Company?
Although you may have heard that it is true before, chances are that you may not know why a new website design can be very important for a company website. Well, for a number of different reasons.
When people can easily understand how to use a website, they will be a whole lot more likely to use a service. The overall appeal, as well as how professional your company’s website looks can be a huge determining factor as to how successful your company may be. Know What You Want to Improve About Your Website
One of the main keys to getting the best website redesigning is knowing what it is that you want to improve about your current website. For example, do you want to get rid of those lousy graphics and have a graphic design company replace them with their professional graphic services? Or do you want to make sure that everything that it is on your website sounds professional enough? No matter what the case, it is important to have a good idea of what you would like to improve beforehand.
Know What You Want to Keep About Your Website?
One of the main key to getting the most through website designing is knowing what your website’s strengths are. For example, do you like the way that everything is worded, but you simply do not like the way that it is laid out? If this is the case, all you will need is a new layout. Or perhaps you just want to make your website easier to understand. No matter what it is, you should have a good idea of what it is that you like about your website as it is right now.
Have Ideas in Mind
Having the right ideas in mind can be very important for you. It can make the entire process of redesigning your website go a whole lot smoother. Chances are that you will also probably have a much better chance of getting what you are looking for if you have some ideas of what you want beforehand. Otherwise, it will be completely left up to your website designer. It is safe to say that; overall, brainstorming can be very helpful to anyone.
Know How Well it Grabs Attention
One of the main keys to having the ultimate website promotion, as well as the ultimate website optimization, is making sure that your website grabs attention. Chances are that if the design of your website is boring, people will not become overly interested. However, if you make your website interesting and very stylish, chances are that you will begin to see much better results.
Understand The Purpose of Your Website
The most important thing about having the most effective and well designed website may be understand what the purpose of the website is. For example, if it is intended to advertise a company, you should know that. If it is used to sell your company’s products, you should be able to freely identify that.
Improve the Content on Your Website
It can completely determine how effective your website promotion or website optimization will be. Not only do you want to make sure that the content on your website flows, but you also want to make sure that the content on your website also sounds credible. This is especially important if you have a company website, in order to ensure the sale of your products or services.
Hire The Best Website Redesigners
Although anyone can redesign your website for you if you pay them to, not everybody will be able to do the same job. It is important to make sure that you hire the best people to transform your website through website redesigning. In order to find the right company, it is important to find people who are experienced in website designing, and who will also cater to your needs.
Although you may find a website redesign company who will offer you cheap services, the most important thing is quality. Quality will determine the complete success of your company, or overall effectiveness of your website. Your internet solution partner in China.
给管理员的建议：创建可利用的、易抓取的网站
對於Accessible search，網站管理員們最經常問的一個問題就是：我怎樣才能提高我的網站在Accessible Search 上的排名？同時，網站管理員們還會問一個與之類似、但更為寬泛的問題：怎樣才能提高我的網站在 Google 搜尋上的排名？
我很高興地告訴大家，這裡有一個一舉兩得的辦法：您可以建立和完善一些關鍵的網站特性，比如網站導航，這樣它就能為所有用戶服務，其中自然也包括 Google 機器人。下面是一些小建議，您可以參考。
確保所有重要的內容都能正常訪問
為了使用戶獲取到內容，必須確保這些內容是可以訪問的。用戶及搜尋引擎機器人都是借助超連結獲取頁面內容的，所以關鍵的第一步是確保您網站上的所有內容都可經由純 HTML 超連結訪問到，並避免網站的關鍵部分被 JavaScript 或 Flash 等技術隱藏起來。
純超連結是指透過 HTML 錨元素<a>生成的連結。下一步，我們要確保所有超連結指向的目標，即<a>元素，都是真實的 URL，而不是一個空的、真正的連結行為已經被轉到點擊觸發控制器上的連結。
<a href=”#” onclick=”javascript:void(…)”>Product Catalog</a>
<a href=”http://www.example.com/product-catalog.html”>Product Catalog</a>
確保內容的可讀性
只有具有可閱讀性，網站內容才能發揮作用。請確保您網站上所有的重要內容都以 HTML 文件的形式呈現，並且在無須評估頁面腳本的前提下就可以獲取。對於 Google 機器人和絕大多數不知情的用戶而言，Flash動畫背後隱藏的內容和由可執行性 JavaScript 在瀏覽器端所產生的文本仍然是無法讀取的。
確保內容按照適於閱讀的順序提供給讀者
在獲取可讀內容後，用戶希望能夠按照合乎邏輯的閱讀順序跟進內容。如果您網站中的大部分內容採取了複雜的多欄佈局設計，不妨退回去考慮一下您如何才能實現預期的效果。例如，使用深層嵌套的 HTML 表格會使人們難以將相關的文本按照合乎邏輯的順序聯繫起來。
在 HTML 內使用 CSS 以及合乎邏輯、有組織的<div>元素，可以取得同樣的效果。同時作為一個額外的收穫，您會發現您的網站運行得更加快捷高效。
補充所有的視覺內容――不必擔心重複！
讓所有人都可以獲得您的訊息並不意味著讓您把網站 “降格“ 成為最簡單的文本格式。最大限度地重複您的訊息是很重要的，因為只有這樣才能確保頁面內容最大限度地幫助所有用戶。這裡有幾個簡單的小建議：
- 確保在圖片缺失的情況下，用戶仍然可以獲得那些透過圖片傳播的內容。這不僅要在相關的圖片上添加適當的ALT屬性，還要確保圖片周圍的文字能夠詳細地介紹背景，讓讀者了解為什麼這張圖片會出現在這裡；同時詳細給出您期望人們看到這個圖片後所得出的結論。簡言之，如果您想確保每個人都知道此圖片表現的是一座橋樑，那麼您最好把該圖片周圍的文字也以拱形排列。
- 添加相關的摘要和標題，讓讀者在鑽研細節之前可以獲得高屋建瓴的訊息概述。
- 在數據展示之類的視覺形象旁邊添加詳細的文字總結。
採納上述建議可以大大提高用戶登錄頁面的質量。同時，作為一個額外的收穫，您還很有可能驚喜地發現您的網站得到了更好地索引!